Tuesday, February 19, 2013

Portion control

Over saturation has yielded a new trend in culture: the mini. Just as fun as tapas, mini-cupcakes, wine flights vs. bottles so are more digestible media portions.
Lately the trend towards the pre-curated and the small seems to have multiplied.
When you are overwhelmed with work and there is everything to do, you actually tend to try and take on less by procrastinating. Therefore the natural human reaction to a glut of new media choices  - and literally the full breadth of the classics of the world at our fingertips -  has had readers running for  smaller controlled media. We filter the news we read, whose Facebook updates we get and don't always click through past a headline or synopsis. What other ways to you cope with media overload? Is it a good or bad trend in media consumption?

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